via Ad Lab : Barcode Scanner Applications

Ad Lab has a thought-provoking post on the possibilities presented by two barcode scanner applications for Android, namely ShopSavvy and CompareEverywhere.

The main crux of the post, it seems, is that the power of these applications lies not solely in the ability to locate online and local (via GPS) retailers with the best prices on scanned items, but rather the ability to aggregate scanned items into comprehensive wishlists (effectively what already happens in major retailers for registries, albeit with a more savvy pricing gun).

I think it would be really intriguing to aggregate scanned data in reverse, as well - meaning that stores could subscribe to local (or global) databases of scanned items, see how they rank on those items, and adjust their prices accordingly a la Google Adwords’ real-world cousin. That’s where things get really interesting.

Be sure that Google thought of this implication long before I did.

One Comment

Joy  on December 4th, 2008

Here is a really good kind of barcode scanner. It’s so perfect that I’ve never used. KDC data collector is the smallest barcode scanner in the world. Compact, light and powerful reader with a rechargeable battery, OLED display, top of the line laser barcode scan engine, large memory and connections to PC, PDA and Mobile Phone using Bluetooth, Serial and USB.

You can find more information from this website.
http://www.koamtac.com

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